Yael Alkalay
  • Design
    • Cangrade
    • LOCAL VIBES
    • UCUDO
    • SPIKE - Social Cycling
    • AppMyDay
    • BusBuzz - Discover & Share Music On The Ride
    • Volume
    • Metropolis - Mobile Street Game
    • Taxi iPhone app
    • The Little Library
    • Urban Food Systems
    • OkiToki
    • UNESCO's International Festival of Cultural Diversity
    • Dream Center
    • "Museum at Eldridge Street" Branding
  • Experiments
    • Chatroulette Experiments
    • Room Tour
    • Faces
    • Insight
    • Faces #2
    • Drawings
    • Fall Installation
    • Calendar Design
    • Journey
  • Resume
  • Tumblr

Yael Alkalay

UX Designer

Boston, MA, USA
yael.alkalay@gmail.com
http://www.yaelalkalay.com
Yael Alkalay is a UX designer and a multidisciplinary new media artist, specializing in UX, GUI and mobile application design. She is currently a Fulbright scholar in the Dynamic Media Institute, and a Visiting Researcher at the MIT Media Lab.
Competencies
• Envisioning big-picture ideas to inspire collaborative innovations.
• Designing thoughtful interactions from conceptualization to implementation.
• Developing brand identity and UX strategy with a human centered design approach.
• Producing design concepts, and developing user personas, user narrative scenarios, and mockups based on business requirements.
• Defining user interfaces for better user productivity, discoverability and simplicity.
• Creating meaningful and engaging user experiences with a strong visual esthetic.
• Translating product strategy into design concepts that meet brand standards, user goals and business objectives.
Work Experience
Cambridge, MA, USA
2012
MIT Media Lab, MIT Mobile Experience Lab
Visiting Researcher
• Developing and designing a location-based social music application (BusBuzz) for mobile use in the public buses of Istanbul, a project now being developed and implemented in Turkey by The AVEA Innovation Labs.
• Designing a social mobile application for rent and share bicycles in Boston (Spike).
• Designing systems for new resilient cities in China with the Changing Places group, MIT Media Lab.
Israel
2007
ABCreative
Founder / Consultant
• Consulting for high-tech companies and start-ups.
• Collaborating with a variety of clients in the areas of social media, gaming and music.
• Founding UCUDO, a nonprofit startup, which uses big data to address bullying in schools, in the USA.
Israel
2009 – 2011
Logia Group & Logia Mobile
Art Director
• Designing mobile applications, and cross-platform products for the leading Israeli cellular provider – Cellcom Israel.
• Leading a team of designers and animators in the development and design of projects, including a Taxi locater app, children’s book applications, social aggregators, music cross-platform service and LBS mobile game applications.
• Playing a leading role in the product development process, from conceptualization to implementation.
Israel
2009
Smrterfon
Interaction Designer and IA Manager
• Developing and designing a smart platform for converting websites to mobile.
• Designing the mobile layouts and templates.
Education
Boston, MA, USA
2012 – Present
Massachusetts Institute of Technology
Visting Researcher - MIT Media Lab, MIT Mobile Experience Laboratory
Boston, MA, USA
2011 – Present
Massachusetts College of Art and Design
MFA, Master of Fine Arts
DMI - Dynamic Media Institute.
The program focused on the role and possible new uses of dynamic media in communication design.
New York, NY, USA
2007 – 2008
Cooper Union
Exchange Student Program
Jerusalem, Israel
2006 – 2009
The Bezalel Academy of Arts and Design
B.DES, Bachelor of Design - Cum Laude
Awards
2012
MassArt
Dean’s Award for Fulbright Scholar
2011
Fulbright
Fulbright alumni prize for outstanding Fulbright students who have contributed their time to extramural activities and community projects.
2011
Fulbright Program, U.S. State Department
Fulbright Scholar, Computer Art & Design
2011
AT&T Open Call Competition at CTIA Wireless, Orlando, FL
Metropolis LBS Game Wins AT&T Open Call Competition. Metropolis- Art Director
2011
The Golden Star - The Israel Community Of Designers
Metropolis Game awarded the Golden Star for Design Excellence. Metropolis - Art Director
2009
UNESCO
Winner of UNESCO’s "Cultural Diversity Logo Competition"
2008
America Israel Culture Foundation
Excellence Awards for Graphic Design
All works © Yael Alkalay 2011.
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